Hepster or: Insurance made easy
As one of the leading providers of e-bike insurance, Hepster has set itself the task of making insurance efficient and simple for everyone. The challenge in working with Hepster was to present this topic in an exciting and interesting way for the media and to redesign such a traditional topic. In addition, the aim was to establish Hepster as an important player in the InsurTech sector and to drive forward the internationalization of the company.
BETTER IDEAS
By establishing the idea of “embedded insurance”, we were able to position Hepster as an expert in the industry and thus arouse the interest of numerous journalists from specialist and business magazines. Subsequently, the launch of various articles on the topic of “embedded insurance” created a need that had never existed before. As a final step, numerous collaborations were publicized in order to strengthen Hepster’s image.
BETTER RESULTS
Through broad placement in specialist and business media, we succeeded in sustainably increasing Hepster’s reputation and developing it into one of the most relevant players in the InsurTech sector for France and Austria. In addition, we succeeded in placing Hepster in up to 6 top media outlets, thus creating a uniform image for the end user. As a result, Hepster grew to become one of the leading experts in the field of embedded insurance.
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2022Customer since
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85 %Stand-alone Article
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100 + MioReach
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40 +articles